Jay Z (poster)

Created For: Art Institute School Assignment

Summary: This is a poster design piece that demonstrates my digital and typography abilities. For this project, the goal was to create a music event poster using type only. In my process, I first apply a gradient to the background to add a bit more flare to the piece, since I was only allowed to use type. Next, I created a microphone shape and placed the type on another layer, inside of the shape. Then, I played around with the character size, until they fit the shape of the microphone. After, it all, I removed the microphone shape, so that only the type remains. The final part of the process was to add additional type to the piece to increase the texture. This supports my digital and typography abilities and shows that I have the skills to successfully complete a poster design project. The strength in this piece is its simplicity and how easily it can be visually processed, which is very effective with any advertisement campaign. If, I were to consider improving upon this design, I would probably not change anything, because the piece effectively hits its intended goal and is very powerful in its simplicity.

My Role: Graphic Designer

Skills Used: Graphic Design, Digital Design, Typography

Software Used: Adobe Photoshop

Jay Z (poster)